CHAITANYA BHARATHI INSTITUTE OF TECHNOLOGY (A)
  • MBA-Customer Relationship Management(OE)-II-2020-21
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  • Course data
    General
    Announcements
    Course Outcomes
    Syllabus
    Lesson Plan
    Course Discussion Forum
    Virtual Meetings and Online Classes Video Links
    AY2021-PG-SEM2-MBA 1&2-20MBE203-DEJ-20210524-1-Introduction to the Elective
    AY2021-PG-SEM2-MBA 1&2-20MBE203-DEJ-20210525-2-Introduction to the Syllabus
    AY2021-PG-SEM2-MBA 1&2-20MBE203-DEJ-20210526-3-Definitions and importance
    AY2021-PG-SEM2-MBA 1&2-20MBE203-DEJ-20210527-4-Customer Building Blocks
    AY202PG-SEM2-MBA1&2-20MBE203-DEJ-20210531-5-CRM Constituencies
    AY2021-PG-SEM2-MBA 1&2-20MBE203-DEJ-20210601-6-Commercial and Non-Commercial context of CRM
    AY2021-PG-SEM2-MBA 1&2-20MBE203-DEJ-20210602-7-Models of CRM
    AY2021-PG-SEM2-MBA 1&2-20MBE203-DEJ-20210603-7-Case study
    AY2021-PG-SEM2-MBA1&2-20MBE203-DEJ-20210607-9-Models & Understanding Relationships
    AY2021-PG-SEM2-MBA 1&2-20MBE203-DEJ-20210608-10-Customer Lifetime Vlaue
    AY2021-PG-SEM2-MBA1&2-20MBE203-DEJ-20210609-11-Customer satisfaction, loyalty and business performance
    AY2021-PG-SEM2-MBA1&2-20MBE203-DEJ-20210610-12-Case Study
    AY2021-PG-SEM2-MBA1&2-20MBE203-DEJ-20210614-13-Relationshp Management Threories
    AY2021-PG-SEM2-MBA1&2-20MBE203-DEJ-20210615-14-Managing Customer Lifecycle
    AY2021-PG-SEM2-MBA1&2-20MBE203-DEJ-20210616-15-Portfolio Purchasing
    AY2021-PG-SEM2-MBA1&2-20MBE203-DEJ-20210617-16-Customer Retention
    AY2021-PG-SEM2-MBA1&2-20MBE203-DEJ-20210622-17-Customer Acquisition strategies
    AY2021-PG-SEM2-MBA1&2-20MBE203-DEJ-20210623-18-Customer Retention
    AY2021-PG-SEM2-MBA1&2-20MBE203-DEJ-20210624-19-Customer Retention
    AY2021-PG-SEM2-MBA1&2-20MBE203-DEJ-20210628-20-Customer Retention and Development
    AY2021-PG-SEM2-MBA1&2-20MBE203-DEJ-20210629-21-Customer Portfolio management
    AY2021-PG-SEM2-MBA1&2-20MBE203-DEJ-20210630-22-Customer Portfolio management
    AY2021-PG-SEM2-MBA1&2-20MBE203-DEJ-20210701-23-Customer Portfolio management
    AY2021-PG-SEM2-MBA1&2-20MBE203-DEJ-20210705-24-CPM- B2B
    AY2021-PG-SEM2-MBA1&2-20MBE203-DEJ-20210706-25-CPM- Models
    AY2021-PG-SEM2-MBA1&2-20MBE203-DEJ-20210707-26-Delivering Customer Value
    AY2021-PG-SEM2-MBA1&2-20MBE203-DEJ-20210708-27-Customer Expected Value
    AY2021-PG-SEM2-MBA1&2-20MBE203-DEJ-20210713-28-Customer Expected Value
    AY2021-PG-SEM2-MBA1&2-20MBE203-DEJ-20210714-29-Customer Experience management
    AY2021-PG-SEM2-MBA1&2-20MBE203-DEJ-20210715-30-Operational CRM
    AY2021-PG-SEM2-MBA1&2-20MBE203-DEJ-20210726-31-Sales Force Automation
    AY2021-PG-SEM2-MBA1&2-20MBE203-DEJ-20210727-32-Marketing Automation
    AY2021-PG-SEM2-MBA1&2-20MBE203-DEJ-20210728-33-Services Automation
    AY2021-PG-SEM2-MBA1&2-20MBE203-DEJ-20210729-34-Services Automation
    AY2021-PG-SEM2-MBA1&2-20MBE203-DEJ-20210803-35-Analytical CRM
    AY2021-PG-SEM2-MBA1&2-20MBE203-DEJ-20210804-36-Datawarehousing
    AY2021-PG-SEM2-MBA1&2-20MBE203-DEJ-20210805-37-DataMart
    AY2021-PG-SEM2-MBA1&2-20MBE203-DEJ-20210809-38-Using customer related data
    AY2021-PG-SEM2-MBA1&2-20MBE203-DEJ-20210810-39-Using customer related data
    AY2021-PG-SEM2-MBA1&2-20MBE203-DEJ-20210811-40-Using customer related data
    AY2021-PG-SEM2-MBA1&2-20MBE203-DEJ-20210812-41-Benefits of CRM
    AY2021-PG-SEM2-MBA1&2-20MBE203-DEJ-20210816-42-Implementing CRM
    AY2021-PG-SEM2-MBA1&2-20MBE203-DEJ-20210817-43-Implementing CRM
    AY2021-PG-SEM2-MBA1&2-20MBE203-DEJ-20210818-44-Implementing CRM
    AY2021-PG-SEM2-MBA1&2-20MBE203-DEJ-20210819-45-Implementing CRM
    AY2021-PG-SEM2-MBA1&2-20MBE203-DEJ-20210823-46-Doubt Clarifications
    AY2021-PG-SEM2-MBA1&2-20MBE203-DEJ-20210824-47-Case Study
    AY2021-PG-SEM2-MBA1&2-20MBE203-DEJ-20210825-48-stps in implementing CRM
    AY2021-PG-SEM2-MBA1&2-20MBE203-DEJ-20210826-49-Revision Unit 1
    AY2021-PG-SEM2-MBA1&2-20MBE203-DEJ-20210830-50-Revision Unit 1
    AY2021-PG-SEM2-MBA1&2-20MBE203-DEJ-20210901-51-
    AY2021-PG-SEM2-MBA1&2-20MBE203-DEJ-20210902-52-Doubt Clarifications
    Course Material
    Books
    UNIT I PPT
    UNIT II PPT
    UNIT III
    UNIT IV
    UNIT V
    Assignments and Slip Tests
    Assignment-1
    Assignment-2
    Slip Test-1
    Slip Test 2
    Slip Test 3
    Course Exit Survey
    Course Exit Survey
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  CHAITANYA BHARATHI INSTITUTE OF TECHNOLOGY (A)
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    MBA-Customer Relationship Management(OE)-II-2020-21
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    Course info

    1. Home
    2. Courses
    3. MBA
    4. AY 2020-21
    5. II Semester
    6. MBA-Customer Relationship Management(OE)-II-2020-21
    7. Summary

    MBA-Customer Relationship Management(OE)-II-2020-21

    • Teacher: Dr. Jalaja Enamala Associate Professor
    Skill Level: Beginner

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